A number of years in the past, in a heat Los Angeles courtroom room a younger man stood together with his hand on a bible. His proper hand was raised and his mouth was repeating a solemn oath. As soon as he was completed talking, his identify can be formally modified. He walked into the courtroom [real name redacted] however would depart freer, more energizing and extra centered together with his model new id: Cix Liv.

A number of months earlier than that fateful day in courtroom, Liv had his id stolen. Monetary establishments instructed him in no unsure phrases that he had considered one of two selections: freeze all of his accounts whereas they type out the issues, or get a brand new id. This second choice was doubtless extra of a joke than anything, however Liv took it to coronary heart. He determined to make use of this theft as an opportunity to reinvent himself, an opportunity to forge that id he wished not the one anybody else had chosen for him. Liv knew precisely the place to search out this new id. He had been protecting it for years now in a world separate from our personal — World of Warcraft.

Cix the Rogue on the World of Warcraft start screen

Cix the Rogue on the World of Warcraft begin display

Cix was initially the identify of a personality from the immensely standard MMORPG World of Warcraft. Right here was an id that Liv had been pouring hours of time, intent and ability into for years. Cix was not a random identify bestowed by nicely that means dad and mom. Nor did it carry a lifetime’s worth of recollections and experiences, not all of them fantastic. Cix represented every part Liv wished from his new persona: freedom, individuality and, most significantly, a character that may information his life in the true world going ahead.


Human Cix

As we chat on the Add places of work in San Francisco, Liv explains to me how the rebranding of his life connects to his present work in virtual reality.

Initially from Minnesota, Liv displays that “I always told my friends one day I would just get in my car, drive to San Francisco and start a company. Three years ago I pulled that trigger.”

Even earlier than he modified his identify “LIV was always a brand I was building since my early teens.” Right now, the younger firm at present consists of Liv and his fellow co-founders: Pierre Faure (CTO) and AJ Shewki (CMO). Their crew could also be small however their objectives are something however. On this gold rush period of comparatively low cost and simpler to provide VR content material, LIV has determined it will delve into the vastly extra advanced and costly world of VR hardware. Their aim is to create “a full stack, deployable content creation platform consisting of custom hardware and software with one goal: to make Mixed Reality accessible to the masses.”

Combined Actuality is a time period nonetheless within the technique of being absolutely outlined and contextualized. Because the immersive business grows and adjustments, the definition of MR will doubtless do the identical. Right now, MR is most frequently related to the sophisticated course of by which actual life individuals may be overlayed into the digital world with a view to create highly effective visible illustration of how a VR experience works.

For instance, check out this video for Fruit Ninja VR:

It’s not dangerous by any means and it does what most VR movies do these days: exhibits you a primary particular person perspective and highlights hand interactions as best it could.

Now check out this gif of the identical sport created utilizing Liv’s distinctive MR platform.

By displaying you an actual human in motion, digital conditions may be understood and defined rather more simply to these exterior. MR is a strong device for the demonstration of VR, the issue is it’s very technical, very costly and really specialised. Only some studios on this planet can pull one thing like what you noticed above. LIV desires to alter that. The crew has created a easy, repeatable, moveable MR studio that may be arrange and deployed by nearly anybody. It’s named Dice.

The LIV Cube MR green screen fully deployed

The LIV Dice MR inexperienced display absolutely deployed

LIV Cube is a “modular, seamless green screen designed from the ground up to capture studio quality Mixed Reality and experience room-scale Virtual Reality.” It measures 8x8x8x toes with a aluminum body and weighs simply 27 kilos. Your entire factor may be arrange in beneath an hour.

It takes greater than a inexperienced display to make MR run, nevertheless, and so becoming a member of LIV Dice on the entrance traces of mass-market MR is LIV Field and LIV Consumer. LIV Field is a custom-built computer designed by Liv himself. It’s described by the corporate as a “future proofed, custom, hand assembled PC hardware pre-calibrated and configured to run the latest in VR experiences.”

The ultimate piece of the puzzle is LIV Consumer. That is “software built to remove the incredibly complicated task of calibrating virtual cameras and capturing software to successfully run, record and live stream Mixed Reality.”

It’s not terribly troublesome to arrange a inexperienced display or discover a highly effective computer if you already know what you’r doing and are prepared to commit time, cash and persistence to the duty. What’s sophisticated, typically prohibitively so, is ensuring MR works flawlessly each time. There’s an insane quantity of minute calibrations vital to tug of a correct MR experience and for these with out months of experience it’s just too troublesome to even try.

LIV Consumer, subsequently, is probably the most useful element of all the LIV platform. With just some clicks you’ll be able to document dependable MR video or stream it to a stay viewers.


All collectively, the LIV system has the potential to revolutionize the best way studios and companies clarify and demo their software to the world. Pre-orders for the LIV MR platform are starting on March 30 and with a aim to start the shipments in July.

Cix Liv modified his identify in an try and seize management of his personal id in a world that wished to outline who he was. Now, he sees VR as a spot the place the remainder of the world can do the identical.

As he places it, “in the digital world you choose your own identity and people don’t realize how powerful that is.”

Hopefully, with tech like this, they may quickly.

Tagged with: Cix, cube, LIV, mixed reality, mr

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