Digital and interactive veteran to guide the creation of recent dimensions for client augmented and virtual reality experiences

River Studios, a pioneering virtual and augmented reality startup, at present announced 20-year digital and interactive veteran Dulce Baerga as interim CEO. The appointment comes throughout a interval of continued development for the corporate that has already created a number of the most cutting-edge digital and virtual reality content material and experiences for top manufacturers, entertainers and sports activities groups, together with Coldplay, Beyoncé, NBCUniversal, the Denver Broncos and Sacramento Kings.

“The virtual world is where many of us feel the most comfortable expressing ourselves and our ideals, and through the use of biometrics, artificial intelligence and the Internet of Things, we’ll soon see a swift transition to more widespread adoption and demand for virtual experiences,” stated Baerga. “While serving as the head of River Studios, I plan to help the team build some of the most intense and innovative tools to advance mixed reality experiences. Together we’ll extend the relevance of virtual experiences and generate further excitement for an industry that’s just now crossing into mainstream.”

As interim CEO for River Studios, Baerga’s first order of enterprise was to unveil a virtual reality sport on the Augmented World Expo 2017 Convention in Santa Clara final week. Known as Quarterback SNAP, the sport is a completely immersive soccer experience for informal players. The sport is available on Steam VR. With the assistance soccer robust security and River Studios advisor, Jaquiski “Q” Tartt, Quarterback SNAP will evolve into an interactive soccer coaching instrument for athletes of all ages and talent ranges.

“Dulce is an inspiring and dynamic leader whose experience and vision will guide River Studios to new heights in virtual and augmented reality content this year,” stated Mike Rothenberg, chairman and founding father of River Studios. “As the VR and AR industries continue to evolve, she will play a key role in creating content that will shift people’s perception of the artistic and commercial potential of mixed reality experiences.”

Baerga has produced interactive content material for over 20 years for merchandise starting from leisure portals to product-based neighborhood websites. She is a self-taught developer with a ardour for AR and VR platforms. As interim CEO for River Studios, Baerga works carefully with River Studios CTO Anselm Hook and unbiased board member Chris Ream, constructing the studio’s portfolio of merchandise that push the boundaries of augmented and virtual reality experiences for companies and customers.

To study extra about Dulce Baerga, River Studios and its new virtual reality merchandise and experiences, please visit and obtain the cell app

About River Studios:
River Studios is the world’s first full-stack virtual reality studio, from artistic development, manufacturing and animation to financing, software development, and advertising and marketing. The studio produces and delivers reside motion and computer animation experiences in collaboration with the world’s most revolutionary artists and organizations like Coldplay, Beyoncé, NBCUniversal, the Denver Broncos and Sacramento Kings. Headquartered in San Francisco, River Studios combines the best of know-how, leisure, media, gaming and finance.

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