Star Wars doubles down on Augmented Reality.

This morning, the Good Morning America crew dropped an enormous Star Wars fanboy bomb once they announced that Disney and Lucasfilms, the artistic…’pressure’ behind the Star Wars movies, have one thing large deliberate to generate buzz round their upcoming Force Friday II. The event is a worldwide occurring that begins on Friday, September 1st, and debuts all the latest and coolest toys impressed from the upcoming Star Wars installment that follows the Skywalker household line, Star Wars: The Final Jedi.

Between September 1 and September Three, Star Wars followers will be capable of take part in a worldwide event known as “Find the Force,” an event that takes followers on an journey to gather augmented reality character experiences from the brand new film.  All it’s important to do is obtain the Star Wars app, visit any participating “Find the Force II” stores or website between Sept 1-Three, and scan the Discover the Pressure graphic.

Every graphic will unlock a unique AR experience on daily basis through the promotion. As an incentive to maintain unlocking AR character experiences, the extra characters you unlock—14 characters complete—the extra information chips you gather, which you’ll be able to then alternate for digital rewards.

However the pleasure doesn’t finish there, as a result of beginning immediately, Star Wars followers will get a sneak peek of a brand new character in AR proper now! Download the app and scan the Discover the Pressure graphic under to gather your first Star Wars AR character experience.

Anybody who posts their Discover the Pressure AR characters on social media websites Twitter or Instagram and makes use of the hashtags #FindtheForce, together with #Sweepstakes, are then robotically entered for an opportunity to win an incredible Star Wars fan experience that features a journey to the Star Wars: The Final Jedi world premier, a non-public tour of Lucasfilms in San Francisco, plus different cool Star Wars swag.

The Discover the Pressure AR experience sneak peak begins on September 1 and ends on September Three, however the sneak peek is available proper now by way of the Star Wars app.

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