Are you able to take a selfie or image along with your favourite Star Wars characters? You have to be as a result of Disney is revamping their Star Wars app to incorporate an AR experience which lets you carry the universe to life.
This is part of a special event they’re calling Discover the Drive, a world augmented reality (AR) event rolling out on Drive Friday II (September 1) to commemorate the worldwide launch of latest merchandise impressed by Star Wars: The Final Jedi.
“Drive Friday II is a significant milestone within the countdown to Star Wars: The Final Jedi. Star Wars has all the time championed new expertise, and we’re excited that augmented reality will permit followers to experience the universe in an entire new approach,” says Kathleen Kennedy, president of Lucasfilm.
This artistic AR event is considerably of a treasure hunt the place followers around the globe should unite within the battle towards the darkish facet in a singular three-day event. This may happen at over 20,000 retail areas throughout 30 completely different countries. This is part of their product promotion for the upcoming film, Star Wars: The Final Jedi.
Disney has said that this event will happen between September 1 – three. You will be part of this AR treasure hunt by merely downloading the Star Wars app and visiting the collaborating stores. If you’re there, discover the graphics on the Star Wars merchandise and scan the picture which reads “Find the Force.” After you scan the graphic utilizing the Star Wars app, it’ll reveal a particular character which is dropped at life utilizing AR expertise.
This may permit you to take photographs, selfies and movies with these digitally animated characters. There might be 15 completely different characters in complete throughout the three day promotional event.
“Drive Friday II places followers proper on the center of the motion utilizing augmented reality to carry our characters to life like by no means earlier than. The expertise theme continues within the Star Wars: The Final Jedi product line, which is our most revolutionary but — we will’t look ahead to followers to see what’s in retailer,” says Jimmy Pitaro, chairman, Disney Client Merchandise and Interactive Media.
Disney will also be launching a Star Wars VR experience in partnership with The VOID the place they’ll be placing you into the motion in a particular VR area.
Be sure to take some good photographs for us!